DMC Representation
Reimagined.
Altura Travel Group provides strategic market development for premier Destination Management Companies entering the Australia and New Zealand travel trade landscape.
We're your Australian Operational Hub: combining tech forward infrastructure with solutions focused advocacy. We provide audit led verification, system ready digital assets, and proactive partnership management that eliminates administrative friction. As your dedicated selling agent and high touch representation firm, we provide the active advocacy required to convert market interest into confirmed bookings.
Aligned Commercial Structure
We recognize that a niche DMC in Bhutan has different commercial needs than a volume DMC in Thailand. Our model reflects this reality.
Referral
- Digital Ecosystem (Basic)
- Standard Quote Transformation (72h)
- Quarterly Performance Report
- Active Representation
Engagement Terms
- Non-Exclusive: Partner may engage additional representation.
- Region: Altura reserves right to appoint others in region.
- Scope: DMC services only (no individual suppliers).
Established
- Digital Ecosystem:
Website, Trade Hub, Vault, Project Builder & Guides - Marketing & Content:
Social Media & 'The Journal' Features - Quote Transformation:
Conversion to AU-market ready assets - Trade Representation:
Active sales calls, training & strategy - Performance Reporting:
Data-led insights & target tracking - ROI Guarantee
Engagement Terms
- Non-Exclusive: Partner may engage additional representation.
- Region: Altura reserves right to appoint others in region.
- Scope: DMC services only (no individual suppliers).
Priority Partner
Operational Engine
- Unlimited Quote Transformation (24h Priority)
- Full Itinerary Vault (10+ System-Ready Products)
- Premium Trade Hub Profile (Featured Placement)
Active Advocacy
- 20+ Monthly Touchpoints (Direct Operator Relationship Mgmt)
- Journal Features & Quarterly Email Campaigns (1,200+ contacts)
Reporting & Strategy
- Strategic Analysis: Market Feedback, Pitching & Development
- Quarterly Detailed Reports: Traffic, Conversion & Trends
Global Standards. Local Trust.
For Altura Travel Group to put its reputation on the line in the Australia & New Zealand market, compliance is non-negotiable.
We have streamlined our Essential Partner Criteria into a digital assessment. This mandate focuses heavily on Public Liability Insurance and Risk Management—critical factors for determining scope and opportunity in this region.
Est. 15 Minutes
Key Compliance Pillars
Public Liability Insurance
Mandatory certificate of currency for tour operator & vehicle insurance (if owned). Non-negotiable for AU/NZ trade.
Emergency & Risk Mgmt
Clear incident protocols, 24/7 emergency contacts, remote communication plans, and first-aid certified guides.
Service Quality Assurance
Commitment to 24h quote turnaround, strict vehicle safety standards, and rigorous guide training.
Portfolio Allocation
Based on market readiness and demand profile in Australia, we propose the following tiering for Global Collective members.
| Partner Name | Region | Proposed Tier | Rationale |
|---|---|---|---|
| Tripseed | Thailand | Tier 1 | High volume potential; requires daily active selling & quote support. |
| Travel Neutral Collective | Vietnam | Tier 1 | Active development required; strong alignment with mission. |
| SGA Travel | Turkiye | Tier 1 | Established product needing steady maintenance. |
| Wild Travel | Morocco | Tier 1 | Competitive market; needs active differentiation. |
| Tour Leb | Lebanon | Tier 2 | Niche market; requires targeted specialist approach. |
| Mystique Voyages | Nepal | Tier 3 | Seasonal/Niche demand; passive listing appropriate. |
Shared Risk. Shared Success.
We don't just promise representation; we promise revenue. We operate on a performance-backed model to de-risk your investment.
Tier 1: Priority Partner
We operate on a performance backed model. We don't just promise growth; we contractually guarantee it to de-risk your investment.
We expect considerably more sales but it is our pledge to you: If we miss this target by Month 12, your Year 2 retainer reduces by 50% ($750/mo) until the cumulative target is reached.
Tier 2: Established Partner
Altura acknowledges the "Revenue Target" pledge. We commit to a shared responsibility model where our remuneration is tied to results.
If Altura fails to meet the Revenue Target by the end of the Initial Term, the Retainer for the subsequent term shall be reduced to $250/month until the cumulative target is reached.
Operational Framework & Exemptions
Shared Responsibilities
Achieving target bookings requires active collaboration. Both parties must adhere to the following:
-
Partner Obligations Respond to quotes within 24-48 hours. Provide market-competitive pricing (benchmarked against regional competitors). Maintain valid insurance.
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Altura Obligations Deliver contracted advocacy, maintain Trade Hub infrastructure, and provide quarterly performance reporting (analytics, quotes, bookings).
Pledge Exemptions (Clause 6)
The Performance Pledge does NOT apply if targets are missed due to:
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Force Majeure Natural disasters, pandemics, political instability, or war affecting destination travel.
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Partner Non-Performance Failure to respond to quotes within 48 hours (excluding delays caused by documented third-party supplier issues), loss of required insurance, or pricing 20%+ above competitors.
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Market Withdrawal Requests to pause or reduce advocacy activities during the contract term.